Adding a user (Owner or Manager) to your Google Business Profile is the safest and most secure way to share access with a marketing agency, a new team member, or a business partner. Crucial Note: You must be logged in as an Owner of the Business Profile to add or remove users. Here are the step-by-step instructions: Step 1: Find Your Business Profile on Google Open Google Search in your web browser. Log in to the Google account that currently manages your Business Profile. In the search bar, type your exact business name (e.g., "Lotus Listings, Inc."). Your profile management panel should appear directly in the search results. Step 2: Access the Settings Menu In the management panel that appears on Google Search, look for the three-dot menu (⋮) , typically on the right side of the main controls. Click the three-dot menu, and in the dropdown that appears, select "Business Profile settings." Step 3: Go to People and Access In the settings menu, click "People and access" (or sometimes just "Managers" ). This screen will show a list of all current Owners and Managers of the profile, as well as any pending invitations. Step 4: Invite the New User In the upper-right corner of the "People and access" panel, click the blue "Add" button (it may look like a person icon with a plus sign, +). Enter the email address of the person you want to add. (This must be their Google/Gmail address). Under the "Access" dropdown, select the appropriate role: Manager: Can edit business info, manage posts, respond to reviews, and view insights. (Recommended for marketing agencies or most employees). Owner: Has full control, including the ability to add or remove other users, and can potentially remove the business profile. (Reserve this for trusted partners or co-owners). Click "Invite." Step 5: Finalize Access The user will immediately receive an email invitation. They must click the link in the email and accept the invitation to gain access. Once they accept, you will receive a notification, and they will be listed as an active user on your "People and access" screen. Important Note on Roles For most purposes, especially when working with an SEO agency like Lotus Listings, Inc., the Manager role is sufficient and the most secure option, as it prevents the agency from accidentally or maliciously deleting your profile or removing other users.